



The Need
The adage “You get what you measure” is very true -
The DBRC approach
Applicability
Some of the areas where we can add value include:
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1.
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Invariably measure the easily measurable rather than the things that really matter... So not only is the progress data irrelevant but people are focused on delivering the wrong things
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2.
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Often measure symptoms rather than causes
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3.
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Confuse the types of measurement -
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4.
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Fail to make comparisons on a level playing field, drawing misleading conclusions about best and worst performers and even about best practice
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5.
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Produce colourful charts of information that is “nice to know” rather than that points to what specific management action is needed.
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